MindOverDigital

2604 Elmwood Ave. Suite 183

Rochester, NY  14618

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Digital marketing company costs too much? Don't get mad, get MOD.

Updated: Dec 19, 2019


Digital marketing is a money and time sink. Get control of your investment with MOD.

We're a digital marketing company whose employees aren't people. They're digital marketing platforms. So you save time, money and brain cells.


Whether you do digital marketing in-house or with a traditional digital marketing company, you’re paying for somebody’s time. Not to mention the time you spend managing it all. That’s why our “flip the switch” digital platform model is such a radically powerful idea.


IT REQUIRES VIRTUALLY NO TIME OR EFFORT ON YOUR PART. AND COSTS A WHOLE LOT LESS THAN PEOPLE-BASED SOLUTIONS


While you’re working at your business, our platforms are working in the background​

  • generating more 5-star reviews

  • pushing you up in Google search rankings

  • even identifying visitors to your site for outreach

  • plus a lot more.

—the very things you need to be a more successful digital marketer. All happening with virtually no time or effort on your part. Plus, unlike a traditional digital marketing company, they come with an affordable fixed monthly cost. You get complete control over your investment with no surprises.


So what are these platforms and how do they work?


SIGNPOST

Every business would love to have personal relationships with all its customers. But that's just not possible in these days of online everything. And even if it was, no business has the time to do it.

Enter Signpost. Signpost lets businesses engage with their customers on an ongoing personal basis through emails and texts. Unlike one-way, outward-bound email marketing solutions (Constant Contact, Mail Chimp, etc.) Signpost is two-way engagement. Think of it as a digital-age version of word-of-mouth—the most powerful marketing tool. Businesses know that 80% of sales come from 20% of their already-satisfied customers. Signpost mines this “gold mine” to ask their customers for reviews--its most powerful feature.


CUSTOMERS ARE VERY HAPPY TO GIVE A BUSINESS GREAT REVIEWS. BUT MOST BUSINESSES NEVER ASK THEM!


They would also be happy to refer their friends and family and receive offers and updates on a regular basis. In short, customers love recognition and rewards for their loyalty. And only Signpost does all this automatically while you're minding the store.Our jewelry store client, for instance, has gone from around 6 reviews a month to more than 215 5-star reviews. Their business is growing. They’re meeting new customers who come in because of the reviews and referrals. And they’re #1 or #2 on the first page of Google SERP for their area.


SITE VISITOR ATTRIBUTION

Every day potential customers visit your site. Some become customers. Others, the majority, click in, look at a few pages, and click out. Something about your site interested them.Research shows that these site visitors are among your best candidates to become customers. But if they click out, you have no means to contact them with more information about your offering. Site Visitor Attribution (SVA) changes all that.


SVA allows you to identify anonymous visitors to your site by placing a tag on your site pages. Each tag generates a small real-time log file that records anonymous visits to each page on your site. You can receive email reports every day, week, or month.


YOU'VE SPENT A LOT ON YOUR WEBSITE. WHY? ONE REASON: TO ATTRACT, CAPTURE, AND CONVERT SITE VISITORS INTO NEW CUSTOMERS.


Imagine how many new customers you could convert if you knew their names, addresses and emails! With SVA you can re-target those anonymous visitors. Since you will know what pages on your site they visited, you can send them specific product messages. Our clients who employ SVA have seen their email database expand by over one-third in four to six months.If you're going to spend money on marketing anyway, spend it smart. Target those people WHO HAVE ALREADY SHOWN AN INTEREST IN YOUR SITE?


SEONETWORK

Search engine optimization. The three words designed to drive every digital marketer crazy. Google updated its algorithms over 3000 times this year! Who can possibly keep up? Yet without a good SEO strategy, you're site will show up on the dreaded off-first-page 'graveyard'. Which is why many businesses decide to bite the bullet and reluctantly hire a digital marketing company.


Yet, there are two basic SEO tactics that are always relevant--authoritative back links and authoritative content--and thanks to SEONetwork, you can master them. Without hiring an expensive people-based SEO company.


SEONetwork employs two of the most powerful rank-propelling networks in one platform. A network of over 30,000 businesses sharing links. Plus a network of content writing specialists adding posts to your site.


The business network continuously shares links among the members based on their keyword relevancy to one another. Simultaneously, authoritative content from the writer network continuously posts on your site. These two activities greatly enhance your site's authority or popularity. It's a search-engine-friendly technology solution that is delivering unmatched results for thousands of businesses.

Put these unique features of SEONetwork to work for your business

  • Fast Results | SEO can be a slow tedious part of your online business. Let us make it easy. With our technology we can show you real results quickly!

  • Easy Install | Get connected quick and easy with a plugin type installation. This plugin delivers W3C compliant and mobile friendly pages directly to your website.

  • Relevant Linking | We categorize all websites into their most relevant niche. Increased Relevant linking receives one way links from these very partnerships.

  • SEO Architecture | We create keyword content structure on your website formatted into silos to achieve the best possible results.

  • Content Marketing | We create optimized content for your website to boost the effectiveness of your inbound relevant linking partners.

  • Mobile Ready | Being mobile friendly is a must with more and more of your visitors using mobile devices.

With SEONetwork automatically working in the background, you'll start to see results within a few months. And watch your site move up and up in rankings. SEO doesn't have to drive you crazy. There is no more effective, affordable solution than SEONetwork.


SMART ZONES

Smart Zones is prospect targeting that works like direct mail, but online. In the past, to reach potential customers, you'd buy a list with name, address, HHI, etc. But did anyone read your mailing? You'd never know.


With Smart Zones, we start with your current customer list and then match that to the names in our database of 350 million names. We can filter that list according to over 750 variables associated with every audience member, allowing us to pin-point your best-look-alike prospects.We can then track each prospect through IP targeting, not cookies. With cookies, there is less than a 30 percent cookie-match potential. IP targeting addresses this 70 percent audience gap with better targeting accuracy and privacy protection than any cookie solution.


Smart Zones links the customer CRM file with ISP delivery points at the neighborhood or business rooftop level. With near-100 percent reach, Smart Zones eliminates duplication and wasted impressions and drives superior ROI—all while adhering to the highest standards of privacy.


In addition, Smart Zones maps and scores every audience member to their preferred media sites. This allows for greater scale within every campaign. Unlike traditional onboarding solutions, Smart Zones operates without first-party tracking or email matching and requires no onboarding fees. It is device independent, so you can deliver messaging to any device connected to any network.


IF YOU'RE GOING TO SPEND MONEY ON DIGTAL ADVERTISING ANYWAY, MAKE IT A SMART INVESTMENT. WITH SMART ZONES. AND REACH NEAR 100% OF YOUR TARGET WITH 0% WASTE.


Remember: digital marketing doesn’t have to be a money and time sink. It can all happen for you AFFORDABLY behind the scenes, leaving you more time to spend on your business.

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